JobAdder - Email Design + Automation



SaaS platform JobAdder helps Recruiters and HR Professionals recruit better. Over five months I worked within the Digital Marketing team to implement various marketing and automation strategies to help improve conversion rates and improve existing client churn.


Creating a personalised industry welcome campaign form from scratch, overhauling their existing automation to include lead scoring and cleaning data to ensure its integrity I made significant changes to the way they marketed digitally.


See some of my favourite email campaigns below.



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© 2020 Ebony McCabe     ABN: 97172362434

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